Company brief
THE PARK SHOWROOM IS ONE OF THE LEADING MEN’S WHOLESALE SHOWROOMS IN THE COUNTRY.
THE SHOWROOM HAS REPRESENTED BRANDS SUCH AS JOHN VARVATOES, GORIN BROTHER HATS, WOOLRICH, ZANEROBE, BBC BY PHARELL, AND MANY MORE.
THE GOAL OF THE SHOWROOM IS TO PUT THE COLLECTIONS IN FRONT OF THE APPROPRIATE RETAIL BUYERS, ACCELERATE THE COMPANIES REVENUE GROWTH, AND CREATE BRAND AWARENESS.
Responsible for
BRANDING & IDENTITY
MARKETING MATERIALS
PROMOTIONS
EMAIL MARKETING
GRAPHIC DESIGN
WEB DESIGN
TRADESHOW OPERATIONS
BRANDING & IDENTITY
BRANDING IDENTITY CREATED FOR
THE PARK WHOLESALE SHOWROOM
&
SISTER COMPANIES
PR FIRM MEDIA PLAYGROUND
CO-WORKING SPACE THE PARK CREATIVE
Promotions
web development
2000 MONTHLY WEBSITE CLICKS
2,350 UNIQUE MAILING LIST SUBSCRIBERS
MOBILE + DESKTOP VERSIONS
THE PROCESS
BRANDING AND DEVELOPMENT STARTS AT THE DRAWING BOARD. MY PROCESS BEGINS WITH UNDERSTANDING THE CLIENTS IDEOLOGIES AS WELL AS THEIR GOALS.
1. GET TO KNOW THE CLIENT
2. BUILD CONCEPTS THAT RESINATE WITH COMPANY
3. LAUNCH CONCEPTS
4. ANALYZE
5. RE-BUILD
6. RE-LAUNCH
7. REPEAT
MY GOAL IS TO BUILD IDEAS AND CONCEPTS THAT ALIGN WITH MY CLIENTS DESIGN GOALS. MORE IMPORTANTLY ACTUALLY WORK.
ONCE A PROJECT HAS LAUNCHED I BEGIN TO STRATEGICALLY ANALYZE ALL EFFORTS AND FIND SOLUTIONS THAT GENERATE ACTION FROM THE AUDIENCE.
INTERESTED IN A REBRANDING STRATEGY?
CONTACT
